Boboli, the wonderful round bread product from CPC International Baking Division, was quick to set up on the web. The site has information on the product, recipes for creating meals with it and a contest to have fun with.
Though the site is not his design, Matthew Mandell has been retained to be a consultant to Boboli as he has been with a sister brand Entenmann's (see the Israel Festival).
Click here to view site on a new browser.
Note: if you have opened a new browser already, the web site will be there.